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Blue iPhone 15 screen and cameras
The iPhone 15, including the popular Dynamic Island.
Credit: Apple

After many months of speculation, the day finally arrived: Apple announced its iPhone 15 series at a live-streamed event on September 12, 2023, confirming many of the rumours we'd heard over the past several months. Most importantly, we got definitive pricing on the iPhone 15 lineup for Canada: 

iPhone 15 prices in Canada

MSRP
iPhone 15 $1,129
iPhone 15 Plus $1,279
iPhone 15 Pro $1,449
iPhone 15 Pro Max $1,749

There's a lot of information to sift through before you decide whether or not to purchase, so we figured we'd try to simplify things before you reach for your credit card. Here are three big takeaways from the iPhone 15 announcement so you can decide if the smartphone's price tag is worth it.

The iPhone 15 is essentially the iPhone 14 Pro


We were impressed with the iPhone 14 when it was released, but we expressed some hesitance about dropping over $1,000 for the new smartphone, especially considering it only offered a few improvements on its predecessor, the iPhone 13. Sadly, that seems to be Apple's new operating procedure: the iPhone 15 is an improvement on the iPhone 14, but its advancements are little more than what the 14 series' premium model, the 14 Pro, offered.

So, what's that look like, exactly? The phone runs on an A16 Bionic chip and boasts an all-day battery. It's got a Super Retina XDR display that offers high-quality streaming and gaming experiences. It also includes a 48MP main camera (in addition to four other cameras) that promises more advanced photos than the iPhone 14 can offer. Solid improvements, right? Definitely! But all of them were available back in September 2022, with the release of the iPhone 14 Pro.

iPhone 15 series
The iPhone 15 comes in five colors, including pink.
Credit: Apple

The iPhone 15 does have some unique features, of course, like improved versions of Portrait Mode and Voice Isolation, as well as AAA-affiliated Roadside Assistance. Out of all the new details, though, we have a feeling the most popular will be the new colors: black, blue, green, yellow, and pink. 

Apple is finally moving to USB-C


After years of resistance, Apple is finally moving its products to USB-C charging. The change wasn't exactly voluntary. In 2022, the European Union mandated all phones sold in its member countries use USB-C if they had physical chargers, forcing Apple to abandon its proprietary Lightning cables. That's good news for consumers, who will be able to use one cord for all of their electronics.

The iPhone 15 Pro is a photographer's dream


Apple has now made it clear that real advancements arrive with their Pro models. That's especially true with the cameras on the iPhone 15 Pro, which Apple claims is the best camera system yet, with what the company is calling "the equivalent of seven pro lenses."

iPhone 15 Pro cameras
The iPhone 15 Pro boasts the best camera system of any iPhone.
Credit: Apple

The system is built around the 48MP main camera, which allows users to toggle between the classic focal lengths of 24mm, 28mm, and 35mm. In addition, the 15 Pro features a 3x telephoto camera and the most advanced image stabilization to appear in an iPhone.

Best iPhone deals in Canada


Every time Apple announces a new iPhone, we keep our eye on the older models, which usually drop in price following the Apple event. We're always collecting the best deals on iPhones in Canada, like the iPhone 13 for $5 from Freedom Mobile. Want to see more? Check out some of the most popular deals on iPhones below.

Apple

iPhone 14 128GB

Apple
Description
Screen Size 6.1"
Available On 603 Plans from 11 carriers
Available From
Priced From $5 per month + $859 upfront
  View Full Details

We've got an especially close eye on the iPhone 14 now that it's no longer the newest Apple phone on the market. Right now, Rogers is offering the iPhone 14 for $15/month when you finance it through their Upfront Edge program. You can find that deal, along with many others, below.

Apple

iPhone 14 128GB

  • 6.1 inch display
  • Rear Cameras: 12MP, 12MP
603 Plans from $5/mth + $859 Upfront
Apple

iPhone 15 128GB

  • 6.1 inch display
  • Rear Cameras: 48MP, 12MP, 12MP, 12MP
607 Plans from $5/mth + $1,009 Upfront
Apple

iPhone 16 128GB

  • 6.1 inch display
  • Rear Cameras: 48MP, 12MP
609 Plans from $5/mth + $1,139 Upfront
Apple

iPhone 16 256GB

  • 6.1 inch display
  • Rear Cameras: 48MP, 12MP
611 Plans from $5/mth + $1,289 Upfront
Apple

iPhone 16 Plus 128GB

  • 6.7 inch display
  • Rear Cameras: 48MP, 12MP
611 Plans from $5/mth + $1,289 Upfront

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