Every morning on the bus I'm still amazed at how much stuff is packed into this little pocket computer - the iPhone 4 in this case. I seem to have created myself a little routine for each morning - strategically shaped around signal strength and how long I've got to get stuff done so I thought I'd share it...
Selling something as an intangible as a data plan with a new mobile phone means that you've got to use the old advertising trick of reminding people of the problem (no connectivity, slow speed) and then selling the solution to that problem that your product addresses.
Hundreds of cell phone plans unpacked. All the facts. No surprises.